CBS has been passing the buck and/or apologizing for its Super Bowl half-time show and several less-than-tasteful commercials.
So much attention has been paid to the crotch-grabbing and wardrobe malfunction (revealing one full breast, tasseled) that I almost forgot what CBS rejected.
Bono wanted to use music to heighten awareness of AIDS.
And moveon.org was willing to pay for a commercial opposing President Bush's budget strategy -"we spend now, the grandkids pay later."
CBS was less than enthusiastic about both and I can see why. They were up against not just the aforementioned crotch and breast, but also erectile dysfunction and equine flatulence.
Tough competition.